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Reporting to the Directors, the Digital Marketing Executive will be responsible for maximising and optimising customer acquisition by being wholly responsible for all aspects of SEO strategies, Biddable Media (PPC, Paid Social, affiliate marketing and any other channels), and CRM Marketing.
You will continuously analyse performance channels and will directly implement changes and strategies that increases web traffic, enquiries and sales and so improves conversion rates fr the e-commerce website. Furthermore, you will collaborate extensively with the Social and Content Teams to maximise organic social customer acquisition.
You will manage and, where necessary, recruit and get the best from the respective agencies who work with the business in each of the marketing channels. In addition, it is prerequisite that you have 'nuts and bolts' knowledge of Biddable Media and CRM Campaign deployment and cutting-edge SEO strategy which you could implement yourself.
The role carries considerable responsibility and is extremely rewarding as you will be required to continuously implement multiple projects at a rapid pace, giving the reward of effecting serious and rapid change in a very dynamic, growing business.
Digital Marketing Executive's Experience
Salary
£50,000 + good benefits
Hybrid 3 days in office Tues-Thurs
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