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Channel Marketing - DACH region - German language needed

Salary
£42000 - £56000 per annum + benefits
Location
Hayes
Contract
Permanent

Are you bilingual English / German and have a background in Channel Marketing? Want to work
for a well-known brand name, in a strong passionate team with a collaborative working ethic, one
which invests in its staff and offers longevity to your career?

Working closely with Field Sales, Sales Leadership, Marketing Leadership & Business Partners the
Channel Marketing Specialist with develop, create execute and maintain a lead generation
marketing plan that supports the sales objectives and marketing goals of the assigned territories
(Germany, Austria, Switzerland) and the strategy of the company.

WHAT WILL YOU BE DOING?

  • Drive Marketing reviews with distribution partners and key resellers to plan, implement and report on joint marketing plans.
  • Lead, own and drive a multi-channel communication plan for assigned channel partners regarding programs, events, campaigns, product specific information and other channel communications and updates
  • Champion in the assigned geographies the utilization of training courses and webinars with all Partners.
  • Register all channel marketing activity within the SalesForce CRM system
  • Measure and monitor channel marketing programs to increase channel sales productivity via the distributor scorecard.
  • Manage syndication platforms and lead syndication placement for assigned geographies. Work with distributors and resellers to maximise the use of syndicated content.
  • Work with PR & Social media team and agencies to build engagement in country.

WHAT DO YOU NEED?

  • Excellent English and German written and verbal communication skills.
  • Good experience in Channel/Partner marketing, Field Marketing, business development, technical marketing or related field.
  • An understanding of the Channel landscape and the operation of a 2-tier Channel.
  • An understanding of CRM systems (preferably Salesforce.com)
  • Good copy writing skills.
  • Willing to travel as required to meet with partners within your territory (a large percentage of time is expected to be spent in the DACH region), extra EMEA travel will be necessary in support of key business meetings.
  • A good working knowledge of Social Media is a distinct advantage.

WHAT'S ON OFFER?

  • Base salary £42,000
  • Compensation plan of £14,000 - making salary package £56K + benefits
  • Possible extra £1200 bonus
  • Parking, subsidised restaurant on site
  • Healthcare, pension, life insurance, 25 days holiday, 35 hour working week
  • Business class fare when over 6 hours flight.